Every way to sell a home, compared.
Flat-fee MLS sites, discount brokers, iBuyers, the big traditional brands: we lined up 60 alternatives against Properkey's $0 listing fee, full MLS exposure and dedicated agents. Pick a name and see the numbers.
- $0 listing feeList your home for free. No listing fee, ever.
- Full MLS exposureListed across every major MLS network.
- Dedicated agentOne point of contact from listing to close.
- Cancel anytimeNo lock-in contracts. Walk away whenever.
Flat-Fee MLS & FSBO Platforms
21 comparisonsPay-up-front services that put your home on the MLS and leave the selling to you. Properkey gives you the MLS and a dedicated agent — for $0.
Also see: Best flat-fee MLS companies in California (2026) — prices compared
- Properkey vs Houzeo $399–$499+ packages Houzeo is the biggest name in flat-fee MLS — a slick self-service platform where you pay up front, list your own home, and manage the sale yourself through their app. Read the comparison
- Properkey vs Beycome $99–$999 packages Beycome is a Miami-based DIY listing platform with $99–$999 flat-fee packages and an AI assistant in place of a dedicated human agent. Read the comparison
- Properkey vs Homecoin $149 + à la carte fees Homecoin is a San Diego-based flat-fee MLS service — $149 to get on the MLS, with almost everything else sold à la carte. It competes head-to-head with Properkey in San Diego County, from downtown to North County coastal. Read the comparison
- Properkey vs Listed Simply $199–$429 packages Listed Simply is a flat-fee MLS service covering California, Arizona, Florida, Texas and more, with $199–$429 one-time packages for DIY sellers. Read the comparison
- Properkey vs Dalton Real Estate (SoCalFlatFee) $149–$498 packages Emmett Dalton's Dalton Real Estate — operating as SoCalFlatFee / FlatFeeBroker.com and a web of county domains — has sold flat-fee listings across Southern California since 1990, from Los Angeles and Ventura down to San Diego County. Read the comparison
- Properkey vs One Percent Listings 1% listing fee (or flat-fee MLS) One Percent Listings is a San Diego discount brokerage selling full service for a 1% listing commission, with a flat-fee MLS option for pure DIY sellers — a direct local rival to Properkey in San Diego and North County. Read the comparison
- Properkey vs FSBO.com ≈$100–$400 packages FSBO.com is one of the oldest for-sale-by-owner marketplaces — a classifieds-style site with an optional MLS upgrade fulfilled by partner brokers. Read the comparison
- Properkey vs ForSaleByOwner.com Free posting; paid MLS upgrade ForSaleByOwner.com is the biggest FSBO brand name — free to post on its own site, but your listing never reaches the MLS unless you buy a partner upgrade. Read the comparison
- Properkey vs Unreal Estate $349–$999 packages Unreal Estate (formerly USRealty) is a tech-focused FSBO platform with flat-fee MLS packages from roughly $349 to $999. Read the comparison
- Properkey vs List With Freedom $89–$395 + 0.25–0.5% at close List With Freedom is a budget nationwide flat-fee MLS operator — low sticker prices up front, with a percentage fee collected at closing. Read the comparison
- Properkey vs Flat Fee Group Varies by state broker Flat Fee Group is a directory-style network that routes you to an independent flat-fee broker in your state — in California, that's Mills Realty. Read the comparison
- Properkey vs Congress Realty Flat-fee packages (quote-based) Congress Realty is a licensed flat-fee brokerage covering 12 mostly-western states, with packages that add full-service negotiation as paid upgrades. Read the comparison
- Properkey vs MLS My Home 3 packages (unpublished pricing) MLS My Home is a Texas-based flat-fee MLS operator that's been listing homes since 1998, with three photo-and-term tiers. Read the comparison
- Properkey vs iListHomes Flat-fee tools (unpublished pricing) iListHomes, run by Texas-based Briko Realty Services, packages seller tools — valuations, cash offers, flat-fee listings — with pricing disclosed on request. Read the comparison
- Properkey vs HomeZu From $399 HomeZu (by Simple Choice) is a highly-rated flat-fee MLS network — from $399, listed through a licensed broker in your state. Read the comparison
- Properkey vs ISoldMyHouse.com ≈$299–$399 via partner brokers ISoldMyHouse.com is a long-running FSBO brand that refers your flat-fee MLS listing to partner brokers state by state. Read the comparison
- Properkey vs BuySelf Realty ≈$399 flat-fee packages BuySelf Realty is a veteran flat-fee MLS brokerage that shows up near the top of 2026 San Diego rankings — one of the DIY options local sellers weigh against Properkey's $0 full-service listing. Read the comparison
- Properkey vs Mills Realty $299 + 0.1% TC fee Mills Realty is Simon Mills' Los Angeles flat-fee brokerage — $299 up front, a small coordination fee at close, and 20+ years serving California sellers from LA to San Diego County. Read the comparison
- Properkey vs Brokerless $99–$188 packages Brokerless is a San Diego-rooted flat-fee MLS service with sub-$200 packages that put DIY sellers on CRMLS and SDMLS — the same San Diego County MLS networks every Properkey listing reaches with an agent attached. Read the comparison
- Properkey vs Homing Agent marketplace (fees vary) Homing is a newer California platform that mixes a gamified real-estate learning app with an agent-comparison marketplace where agents bid for your listing. Read the comparison
- Properkey vs Zillow (FSBO) Free posting — no MLS Zillow lets any owner post a home for free — but FSBO posts sit in a separate, less-visited tab and never reach the MLS that feeds every other real-estate site. Read the comparison
Discount Brokers & Agent Matching
14 comparisonsBrokerages and referral services that trim the traditional commission to 1–2.5%. A smaller commission is still a commission — Properkey's listing fee is $0.
- Properkey vs Redfin 2% listing fee ($8,500 min in San Diego) Redfin is the biggest brand in discount brokerage — salaried team-based agents, strong tech, and a 2% listing fee with market minimums ($8,500 in San Diego). Read the comparison
- Properkey vs Clever Real Estate 1.5% via matched agents (min ≈$3K) Clever isn't a brokerage — it's a referral service that matches you with a traditional agent who has agreed to work for 1.5%. Read the comparison
- Properkey vs 1 Percent Lists 1% listing fee 1 Percent Lists is a fast-growing franchise that sells full-service listings for a 1% commission through local franchise offices. Read the comparison
- Properkey vs Prevu 1.5% listing fee Prevu is a tech-forward discount brokerage — best known for buyer rebates — that lists homes for about 1.5% in its metro markets. Read the comparison
- Properkey vs SimpleShowing 1% listing fee (minimums apply) SimpleShowing is a Southeast discount brokerage advertising one of the lowest full-service rates in the country — 1%, with market minimums. Read the comparison
- Properkey vs Houwzer ≈1% / flat-fee listing (Newfound family) Houwzer is a salaried-agent discount brokerage — now merged with Trelora under the Newfound umbrella — offering roughly 1% listings with in-house mortgage and title. Read the comparison
- Properkey vs Trelora 1% listing commission Trelora — 'Commission Free Real Estate' in its ads — actually charges a 1% listing commission today, delivered by salaried agent teams in 20+ states. Read the comparison
- Properkey vs Homie Flat-fee listing (UT & AZ) Homie pioneered the flat-fee full-service brokerage in Utah, expanded fast, then pulled back — today it serves Utah and Arizona. Read the comparison
- Properkey vs Assist-2-Sell Flat fee, varies by office Assist-2-Sell is the original discount franchise — 'Full Service with Savings' since 1987 — where each local office sets its own flat fee. Read the comparison
- Properkey vs Help-U-Sell Set fee, varies by office Help-U-Sell invented the set-fee brokerage in 1976 and still runs on the same playbook: local offices, seller participation, office-set fees. Read the comparison
- Properkey vs Ideal Agent 2% via matched agent Ideal Agent is a heavily-advertised matching service that connects you with a single vetted traditional agent at a pre-negotiated 2% listing fee. Read the comparison
- Properkey vs UpNest Agent bidding — avg ≈2.5% UpNest, owned by Realtor.com, runs an auction for your listing: several traditional agents pitch you, and you pick one — savings not guaranteed. Read the comparison
- Properkey vs HomeLight Agent matching — full commission HomeLight matches you with high-performing traditional agents — at those agents' full commission rates. It optimizes for agent quality, not savings. Read the comparison
- Properkey vs Zillow (Premier Agent) Routes you to full-commission agents Zillow is where buyers browse — but when you ask Zillow to sell your home, it connects you to a Premier Agent: a traditional agent who pays Zillow for the lead and typically charges a full 2.5–3% listing commission. Read the comparison
iBuyers & Instant Cash Offers
2 comparisonsCompanies that buy your home directly for speed and certainty — at roughly 5% in fees plus a below-market price. The open market usually pays more.
- Properkey vs Opendoor ≈5% service fee + repair deductions Opendoor is the largest iBuyer — it buys your home directly for cash, charging about a 5% service fee and deducting repairs, in exchange for speed and certainty. Read the comparison
- Properkey vs Offerpad ≈5% service fee + repair deductions Offerpad is Opendoor's main rival — cash offers with a ~5% service fee, repair deductions, and perks like flexible close dates and free local moves. Read the comparison
Traditional Brokerages
23 comparisonsThe big names. Great agents, familiar brands — and a listing commission that typically runs 2.5–3% of your sale price. Properkey delivers the same exposure for $0.
- Properkey vs Compass Typically 2.5–3% listing commission Compass is the largest brokerage in America by sales volume — a luxury-leaning, tech-branded giant whose agents handle many of the country's priciest listings. Read the comparison
- Properkey vs Keller Williams Typically 2.5–3% listing commission Keller Williams is the largest real-estate franchise in the world by agent count, built on agent training and profit-sharing rather than a consumer-facing product. Read the comparison
- Properkey vs Century 21 Typically 2.5–3% listing commission Century 21 is one of the most recognized real-estate brands on earth, a 1971-vintage franchise network now under the Anywhere Real Estate umbrella. Read the comparison
- Properkey vs Coldwell Banker Typically 2.5–3% listing commission Coldwell Banker, founded in San Francisco in 1906, is the elder statesman of American brokerages — an Anywhere Real Estate franchise with offices everywhere. Read the comparison
- Properkey vs RE/MAX Typically 2.5–3% listing commission RE/MAX built its name on high-producing independent agents — the balloon logo is shorthand for real estate in much of the country. Read the comparison
- Properkey vs eXp Realty Typically 2.5–3% listing commission eXp Realty is the world's largest independent brokerage — a cloud-based company with no physical offices, tens of thousands of agents, and stock-based agent incentives. Read the comparison
- Properkey vs Real (The Real Brokerage) Typically 2.5–3% listing commission The Real Brokerage is the fastest-growing major brokerage in North America — a cloud-based, publicly-traded firm whose agent count has exploded since 2020. Read the comparison
- Properkey vs Berkshire Hathaway HomeServices Typically 2.5–3% listing commission Berkshire Hathaway HomeServices lends Warren Buffett's brand halo to a national franchise network operated under HomeServices of America. Read the comparison
- Properkey vs Sotheby's International Realty Typically 2.5–3% listing commission Sotheby's International Realty pairs the auction house's 280-year-old name with a global luxury brokerage network for high-end properties. Read the comparison
- Properkey vs Douglas Elliman Typically 2.5–3% listing commission Douglas Elliman, founded in 1911, is a storied luxury brokerage strongest in New York, South Florida and California's premium coastal markets. Read the comparison
- Properkey vs Corcoran Typically 2.5–3% listing commission Corcoran grew from a Manhattan powerhouse into a national Anywhere Real Estate franchise known for urban and resort-market strength. Read the comparison
- Properkey vs Better Homes and Gardens Real Estate Typically 2.5–3% listing commission Better Homes and Gardens Real Estate borrows a century-old lifestyle-media brand for a national Anywhere franchise network. Read the comparison
- Properkey vs ERA Real Estate Typically 2.5–3% listing commission ERA, founded in 1971 as 'Electronic Realty Associates,' was the industry's original tech-forward franchise and remains a national Anywhere brand. Read the comparison
- Properkey vs Weichert Typically 2.5–3% listing commission Weichert is a family-founded New Jersey brokerage that grew into a national franchise with a large in-house relocation business. Read the comparison
- Properkey vs Fathom Realty Typically 2.5–3% listing commission Fathom Realty is a publicly-traded, cloud-based brokerage where agents pay flat fees instead of commission splits — savings that flow to agents, not sellers. Read the comparison
- Properkey vs LPT Realty Typically 2.5–3% listing commission LPT Realty is a Florida-born, fast-scaling brokerage offering agents a choice of fee models, spreading quickly across the Sunbelt. Read the comparison
- Properkey vs Epique Realty Typically 2.5–3% listing commission Epique Realty is a 2023-founded, AI-flavored brokerage growing quickly by giving agents free tools, healthcare and marketing perks. Read the comparison
- Properkey vs HomeSmart Typically 2.5–3% listing commission HomeSmart, founded in Phoenix in 2000, pioneered the 100%-commission model where agents pay flat transaction fees — one of Arizona's biggest brokerages. Read the comparison
- Properkey vs Realty ONE Group Typically 2.5–3% listing commission Realty ONE Group is a Las Vegas-born, 100%-commission franchise that grew into one of the largest brokerage networks in the country — strong across NV, AZ and CA. Read the comparison
- Properkey vs United Real Estate Typically 2.5–3% listing commission United Real Estate is a national 100%-commission network offering agents flat-fee economics across hundreds of offices. Read the comparison
- Properkey vs First Team Real Estate Typically 2.5–3% listing commission First Team is Southern California's largest family-owned independent brokerage — a dominant force in Orange County and the SoCal coast. Read the comparison
- Properkey vs Windermere Typically 2.5–3% listing commission Windermere is the Pacific Northwest's flagship brokerage — family-founded in Seattle in 1972, with a strong presence across the West including Idaho and Nevada. Read the comparison
- Properkey vs John L. Scott Typically 2.5–3% listing commission John L. Scott, founded in Seattle in 1931, is a venerable West-coast brokerage with meaningful coverage in Idaho — one of the two states where Properkey's brokerage is licensed. Read the comparison
Whoever we're up against, you keep more.
Full MLS exposure. A dedicated agent. A $0 listing fee. The Proper Way to sell.
All trademarks, brand names and logos are the property of their respective owners and are used for identification and comparison purposes only. Competitor pricing, features and availability are based on publicly available information as of September 2026 and may have changed; please verify details directly with each provider. Savings examples are illustrative, assume the fee structures shown, and exclude buyer-agent compensation (negotiable and optional in all cases), taxes and standard closing costs, which apply to every sale regardless of brokerage. $0 listing fee and no listing commission. Properkey listings close through Properkey Escrow, a non-independent broker escrow operated under Properkey's DRE license; escrow fees are standard closing costs on any home sale. Properkey may also receive compensation from other parties to the transaction. Photography and the 3D tour are free when your home sells with Properkey. If it doesn't sell with us, you repay the media cost. See your listing agreement for the full terms. This page is general information, not legal, tax or financial advice. Properkey's real estate brokerage is licensed in California and Idaho. Equal Housing Opportunity — Properkey is committed to the Fair Housing Act.
